Mohamed Ali Zerouali
Director of Cooperation and Partnership
Ali Zerouali is Masen’s Director of Cooperation and Partnership, and is in charge of developing the Moroccan Solar Agency South-North, South-South and Middle East. Graduating with a computer engineering diploma and a specialisation in the management of information systems at HEC and Mines Paris, Zerouali worked at BNPP PF, focusing on international strategy. His main mission was to operate mergers and create synergies between subsidiaries in Eastern Europe.
Also at BNPP, Zerouali participated in the acquisition of pure online credit players. Zerouali subsequently joined Accenture Financial Services and worked especially on projects including the merger between Cetelem and UCB to form the first European player in personal loans; the Sofinco-Finaref merger that created the French market leader in consumer finance; and the restructuring of several important Moroccan companies. Zerouali then joined UTC (a group including OTIS, RFM, Pratt & Whitney, Carrier and Chubb) to create and oversee an outsourcing platform in Casablanca that would address the group’s needs in Europe.